Pokémon Cards
Are there any Pokémon cards in your collection? Do you think they’re worth anything? To be honest, yes. Some Pokémon cards are selling for tens of thousands of dollars, thanks to the same viral marketing campaign that skyrocketed the price of Garbage Pail Kids trading cards.
These mint-condition pieces of decorative cardboard sell for between $23,000 and $25,000 on average. What is the point of the appeal? Nostalgia. The children of the 1990s are now adults. They are currently making investments. It’s a cool place to stash money for a former Pokémon kid.
Paintings by Thomas Kinkade
The “Painter of Light,” Thomas Kinkade, recognized early on what people desired. Intuitively, his paintings depicted a world that people wished they could live in, and he sold millions of prints of cozy cottage townscapes. In the 1990s, sales at his nationwide chain of art galleries skyrocketed. It reached its peak in 2001, with sales of $130 million.
Kinkade Galleries, on the other hand, was bankrupt by the time the artist died in 2012. His illustrious artistic empire was shattered at his feet. Paintings by Thomas Kinkade are worthless. But don’t throw them away just yet; his death creates scarcity, and scarcity creates value.